A brief gets approved and the media plan is already booked. Traditional production schedules rarely bend to fit a locked flight date, so the campaign sits waiting on a cut that isn't finished yet.
● Brand Teams and Creative Agencies · United Kingdom
AI Video Production for UK Brands and Agencies
Storyboards, animatics and agreed masters delivered to your brief, with your creative lead guiding the direction and feedback consolidated at each agreed review stage.
India-based studio · Remote collaboration worldwide · Delivery scoped to your brief
The short answer
Your brief. Our production team.
Zyra is an India-based AI-native studio producing brand films, campaign cut-downs and performance creatives for UK brands and creative agencies. The team collaborates remotely from brief and visual development through human review and finishing. Deliverables, language support, review stages and delivery dates are agreed against each project brief before production.
Selected from Zyra's full body of work. Not all projects shown are Brand Teams and Creative Agencies or United Kingdom-based - each links to its full case study.
Built around your brief
The brief is approved. The clock isn't yours.
Many teams fall back on stock footage and templated edits to hit the date. The result looks like every other campaign in the category, because everyone is pulling from the same libraries.
Feedback rarely comes from one person. Client, legal and brand teams each mark up the same cut differently, and a production process built for one round of notes breaks under three.
Production formats
What we can deliver.
The proposal confirms the selected deliverables, versions and review rounds.
60-90s Hero Film
A brand narrative with runtime, script and delivery specifications agreed in the brief.
Cut-downs (15s / 30s)
Social and pre-roll edits from the hero film.
Campaign Masters
Colour-graded masters in the resolution, aspect ratios and file formats agreed for your placements.
Multilingual Versions
Language versions scoped to your audience. Agree voiceover, captions, on-screen text and reviewer requirements before production.
Subtitle & Caption Pack
Caption and subtitle files in the languages and formats agreed in the proposal.
A/B Creative Variants
Agree the creative hypotheses, number of variants and placements before production. Performance is measured after launch.
Inside the studio
See the craft. Meet Zyra.
A selection from our wider studio work, across formats and markets.
Showreel · 0:52 · watch with soundSelected work
The brief. The craft. The film.
Adani X NDTV · 2025
FutureX Quiz Announcement
- The brief
- Announce a national schools quiz — reaching students, principals and teachers — with a teaser fit for national television.
- Zyra’s role
- Production of the AI-assisted launch teaser for the Adani Cement FutureX Quiz Challenge.
- Production decisions
- AI-accelerated production held to broadcast standards for a national audience.
- Delivered
- A 4K teaser for the FutureX Quiz Challenge, aired on NDTV.
Cars24 · 2025
Service Launch
- The brief
- Cars24 was spending heavily on performance marketing with poor ROI, dragged down by high production costs.
- Zyra’s role
- AI production of multilingual performance-ad series, including replication of the featured car.
- Production decisions
- AI realism so precise viewers couldn’t tell whether the ad was shot or generated — exact car dimensions, real emotion, actionable messaging.
- Delivered
- Three series of multilingual performance ads, each built in 3–5 days, featuring a real, exactly-replicated car with a model.
BBC London · 2025
Durga Puja Trailer
- The brief
- Tell the story behind Durga Puja and connect it to the modern world — celebrating the women who have made a dent in it — for a British-Indian community audience.
- Zyra’s role
- Production of a Durga Puja trailer for the editor of BBC London, for a local community screening rather than a BBC broadcast commission.
- Production decisions
- The festival is about feminine power, so the film reads the mythology forward into the present and lands on real women who changed their industries.
- Delivered
- A short trailer, screened at the local Durga Puja community event in London.
Selected from Zyra's full body of work. Not all projects shown are Brand Teams and Creative Agencies or United Kingdom-based - each links to its full case study.
How we work
Clear stages. Human direction.
An agreed brief, clear review stages and a delivery plan.
Brief & Discovery
Agree the audience, campaign objective, source assets, usage requirements and approval owners before creative development.
Concept & Storyboard
Agree the number of creative directions and storyboard or animatic requirements. Approve a direction before production.
Production
AI-assisted generation, voiceover recording, music composition, and VFX in a single accelerated pipeline.
Review & Refinement
Agree review rounds and approval milestones in the proposal. Consolidate brand, agency and other stakeholder feedback at each stage.
Delivery
Receive the agreed masters, cut-downs and language versions to the delivery specifications and schedule confirmed in your proposal. Complexity, review turnaround and additional versions affect the timeline.
Explore production services
Before your production call
Bring a clearer brief.
Frequently asked
Questions, answered.
Does Zyra work with UK brand teams and agencies?
Yes. Zyra collaborates remotely with UK brand teams and agencies from its India-based studio. The Durga Puja trailer was made for the editor of BBC London and screened at a local community event; it is not presented as a BBC broadcast commission. Other projects illustrate production craft rather than UK-specific results.
How long does AI video production take once a UK brand brief is approved?
The schedule is confirmed against your brief before production. Runtime, shot complexity, language versions, asset readiness and review turnaround affect delivery. Agree a storyboard or animatic approval milestone, review rounds and final export specifications in the proposal.
What does AI video production cost?
Cost depends on format, number of variants, rights and timeline, so there is no fixed figure to quote here. Book a call and Zyra will scope cost against your brief and schedule.
Who stays in creative control, Zyra or our agency creative lead?
Your creative lead stays in control. Zyra works from the approved direction, builds a storyboard and animatic for sign-off, then produces against that reference with one point of contact for consolidated feedback.
What do we own at the end of an AI video production with Zyra, and does Zyra work from source material we provide?
You receive the agreed masters and cut-downs with usage rights scoped at the start of the project. Zyra works from whatever source material, brand assets or reference footage your brief specifies, agreed before production starts.
Let’s talk production
Bring your brief. Let’s shape the film.
Tell us about your audience, format and launch plans. We’ll discuss the creative direction, review stages and delivery scope.
Schedule a Call