MeeshoAnimatic
Brand Film | 2025
Animatics crafted for Meesho's South India region, set against a traditional South Indian backdrop.
Animatic, Official Trailer
Zyra AI Studio · 2025
Overview
AI animatics that let Meesho test an ad concept with real audiences before committing to a full production.
The challenge
Meesho wanted to validate creative — and spend every rupee well — before a full shoot, especially for South Indian markets.
What we made
Fully AI-produced, super-realistic ad animatics in Tamil and Telugu, built for audience testing.
The AI craft
Photoreal AI ads standing in for a live shoot, surfacing insight on households, casting and messaging.
The result
Testing revealed what would and wouldn’t work, driving strategic changes that improved ROI on the eventual production.
More Work
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