A client brief reaches a production partner second-hand. The studio needs the references, approved claims and the list of approvers in writing, or the first round is spent guessing what the client meant.
● Agencies and Studios · White-Label Production
White-Label AI Video Production for Agencies
You keep the client relationship. Zyra produces the films, ad variants and series behind it, to the brief and approvals you set.
India-based studio · Remote collaboration worldwide · Delivery scoped to your brief
The short answer
Your brief. Our production team.
White-label AI video production means a studio makes films and ads that an agency delivers to its own client. Zyra works as an AI production partner to agencies, taking a brief, producing with human direction and handing over files, while the agency owns the client relationship, sign-off and credit terms.
Selected from Zyra's full body of work. Not all projects shown are Agencies and Studios - each links to its full case study.
Built around your brief
Your Client Sees Your Agency. We Stay in the Background.
Agency work arrives in spikes. Agree weekly volumes, turnaround expectations and who can request changes, so a pitch week or a launch week does not stall the rest of the queue.
Credit and confidentiality need clear terms. Whether Zyra is named, whether the work may appear in a showreel and who holds the final files are agreed in writing for each project.
Production formats
What we can deliver.
The proposal confirms the selected deliverables, versions and review rounds.
Client-Ready Films
Brand films and commercials finished to the agency’s approved brief and delivered as clean masters.
Ad Variant Batches
Hook-led variants in the formats the agency’s media team will run.
Social Series and Reels
Short-form content produced against the client’s content calendar.
Pitch Animatics
AI animatics to test a concept before the client commits to full production.
Language Versions
Versions scoped per language and market, each with a named reviewer.
Handover Pack
Final files, a version list and the credit and usage terms agreed for the project.
Inside the studio
See the craft. Meet Zyra.
A selection from our wider studio work, across formats and markets.
Showreel · 0:52 · watch with soundSelected work
The brief. The craft. The film.
Rabitat · 2025
Product Marketing
- The brief
- Replicate each product exactly — hard when early AI models struggled with product fidelity.
- Zyra’s role
- Production of performance-ad variants with attention to product geometry and specifications.
- Production decisions
- We cracked getting the right image, angle and aspect ratio to replicate each product’s exact specifications.
- Delivered
- 50+ performance ads for quick-commerce and online selling, in two weeks.
Revision App · 2025
Education
- The brief
- Produce 1,000+ microlearning videos in a single month across varied content pillars — without quality or accuracy slipping.
- Zyra’s role
- AI production of 3,000+ microlearning videos in a month, with custom workflows, script validation and quality checks.
- Production decisions
- Custom workflows and scalable infrastructure with quality checks, script validation and hallucination prevention built in.
- Delivered
- 3,000+ videos delivered in a month, across multiple content pillars and formats.
Meesho · 2025
Animatic
- The brief
- Meesho wanted to validate creative — and spend every rupee well — before a full shoot, especially for South Indian markets.
- Zyra’s role
- Production of AI animatics in Tamil and Telugu for pre-production audience testing.
- Production decisions
- Photoreal AI ads standing in for a live shoot, surfacing insight on households, casting and messaging.
- Delivered
- Fully AI-produced, super-realistic ad animatics in Tamil and Telugu, built for audience testing.
Selected from Zyra's full body of work. Not all projects shown are Agencies and Studios - each links to its full case study.
How we work
Clear stages. Human direction.
An agreed brief, clear review stages and a delivery plan.
Brief & Discovery
Agree the client objective, references, approved claims, formats, approvers and the credit terms.
Concept & Storyboard
Share a storyboard or animatic the agency can present to its client before production begins.
Production
Human-directed AI production to the approved direction, with named contacts on both sides.
Review & Refinement
The agency consolidates client feedback at the agreed milestones. Revision rounds are defined in the proposal.
Delivery
Receive masters and cut-downs under the file, credit and usage terms agreed for the project.
Explore production services
Plan the campaign
Illustrative agency handoff checklist
A planning example for a fictional agency project, not a reported Zyra engagement. Replace the owners and dates with your own.
| Stage / version | Decision to confirm | Review owner |
|---|---|---|
| Client brief | Objective, approved claims, references and deadline in writing | Agency account lead |
| Concept review | Storyboard or animatic presented to the client | Agency creative lead |
| First cut | Product accuracy and brand rules checked before client review | Agency producer |
| Client feedback | One consolidated list per round, with named approvers | Agency account lead |
| Final handover | Files, credit terms and usage terms recorded | Agency producer |
Before your production call
Bring a clearer brief.
Frequently asked
Questions, answered.
What is white-label AI video production?
It is production work done by one studio and delivered by another company under its own name. Zyra makes the films and ads; the agency presents them to its client as part of its own service.
Does Zyra already work with agencies?
Yes. Zyra collaborates with agency partners, including as the AI production partner for a public-relations agency under an agreement shown on the Partners page. Terms are agreed for each project.
Will our client know Zyra made the work?
That is your decision. Whether Zyra is credited, whether the work may appear in a showreel and how files are shared are agreed in writing before production starts.
Can Zyra speak to our client directly?
Only if you want it to. The usual arrangement is that the agency holds the client relationship and consolidates feedback, with named contacts on both sides.
Can Zyra help with pitches?
Yes. Zyra has produced AI animatics that let a brand test a concept before a full shoot, such as the Tamil and Telugu animatics for Meesho. The same approach can support an agency pitch.
How is white-label work scoped and priced?
The schedule is agreed against the brief. A 5–7 day production window can suit an approved brief; scope, language versions and approvals set the real timeline, and milestones are confirmed before production starts. Cost depends on length, the number of versions, languages, level of realism and review rounds. Zyra does not publish a rate card because every brief differs. A call produces a scoped quote against your actual requirements.
Let’s talk production
Bring your brief. Let’s shape the film.
Tell us about your audience, format and launch plans. We’ll discuss the creative direction, review stages and delivery scope.
Schedule a Call