ZYRA
VAMAVAMA TV
Micro Drama | 2025
Created original micro dramas for VAMA App's newly launched feature, VAMA TV - blending sharp storytelling with platform-native content.
#micro-drama
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VAMA TV, Official Trailer
Zyra AI Studio · 2025
Micro DramaOTT4K
Overview
Original micro-drama content built to lift retention on the VAMA TV app.
The challenge
VAMA needed content pillars that would keep users watching and coming back.
What we made
Roughly 20 micro-drama episodes structured as retention-driving content pillars.
The AI craft
Series designed around watch-through and return behaviour, produced at scale with AI.
The result
Improved retention metrics on the VAMA app.
More Work
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